SMILEY🙂 x NIION FINALLY LAUNCHING AT URBAN SNEAKERS SOCIETY
Celebrating 50 years of creativity and positivity, partner with NIION and EOM to collaborate. Spread the good news, happiness & positivity. To celebrate its anniversary, Smiley launched a global campaign "Take The Time To Smile".
This collaboration started from our community friendship. We knew each other and would love to work with each other. An opportunity has given us to work together under one flag international brand called “SMILEY"
With several other local Indonesian brands such as Denim It Up, EyezOnMe, Gio Cardin and NIION. First released at @urbansneakersociety 9-11 December 2022 and immediately received an overwhelming response.
LILLIE NIION X SMILEY, MERA NIION X SMILEY, TASKA NIION X SMILEY and DUFLLE NIION X SMILEY are the articles launched in this collaboration, designed to make you and everyone around you smile.
Exclusive online launch at www.niion.co